Moto Pittsburgh (PGH) is a new cafe racer-inspired clothing line that really nails an era with scary precision. Moto Pgh, stylistically speaking, catapults customers into a time machine that even Scott Bakula would be excited about.
The lines, cuts, and materials are all reminiscent of a classically cool time, when your bike was your social prowess. There was no Facebook or Twitter.
If you wanted to see your buddy across town, well, you raced across town.
I’ve always been fascinated with the cafe racer lifestyle. I think the time period represents more purity than today’s counter-culture. People weren’t trying to be awesome, they just were by default. And that’s what Moto Pgh accomplishes, unwarranted awesomeness with rebellious undertones.
Adam Bowser, the founder of MotoPGH, started the line because he couldn’t find any type of fashionable leather motorcycle gear for vintage riders. I can attest to that problem first hand. When looking for a leather jacket, there are two options; you can look like you stepped off the Moto GP circuit, or like you rolled out of a Lynard Skynard video, with tassels and an obscene amount of buttons and zippers. If that’s the case, you might as well grow a mullet, dust off your stone-washed jeans, and grab a Michelob.
Thankfully, for the sake of mankind, Bowser’s line has quite a few attractive, yet manly options for your moto-leather desires.
In an added twist of coolness, Bowser and his team also build custom cafe racers that range from $2,500-$4,500. So, you don’t have to break the bank to get your James Dean on.
Moto Pgh has really filled a void for the vintage market. More importantly, they’re joining the fight in the war against unsavory tassel usage coupled with copious amounts of zipper play.
Check out www.motopgh.com for more information.